Teasers

Glass Animals Leverage Discord and Listening Parties for Latest Single Launch

Marketing The Hives’ First Album in 11 Years: Part 1

Insights from The Hives manager Matthew Greer from ATC. Plus, Mixing Board for Fans, McCrispy: LAROI's Tasty Collab, Ad-Free TikTok: Worth It?, Top Social Apps of 2023

The Strategy Behind Cub Sport's ARIA #1 Record: Part 2

Insights from William Tinkler, the Editorial, Marketing and Partnerships Manager at Believe Australia. Plus, Bad Bunny's WhatsApp Teaser, Matt Healy's Satirical Tour Promo, YouTube's AI Creator Tool Overhaul, Musicians' SMS Marketing Guide

The Strategy Behind Cub Sport's ARIA #1 Record: Part 1

We get insights from Mick Tarbuk - Country Manager Australia and New Zealand at Believe. Plus, Laufey's Global Fan Event, Universal's Metaverse, Olivia Rodrigo's Hidden Tracks, Revamp Your Meetings Now

Introducing Showcase: Spotify’s Sponsored Recommendations

Plus Blink-182's Teaser Campaign, Olivia Rodrigo's iPhone 15 Pro Video, WhatsApp's 'Channels' Go Global, and Why SEO Matters in Music?

BIGSOUND 2023: Key Marketing Insights from the Week

Plus The Rolling Stones' Cryptic Album Reveal, Earl & Alchemist's NFT Release, Commenting Joins Music Streaming and YouTube Sheds Light on Shorts Algorithm.

The Road to Travis Scott’s ‘Utopia’

Travis Scott's intriguing and chaotic marketing stunts. Also, Interactive Music Video, Catalogue Marketing 101 and Lucky Fans Get Their Bills Paid

The Current State of Festival Marketing: Part 2

Our follow-up chat with Steph Mrmacoski, Senior Marketing Manager at Untitled Group.